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	<title>Expansion Media Blog &#187; General</title>
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	<link>http://www.expansionmedia.net/blog</link>
	<description>Marketing, Communications and Business Development for Today&#039;s Emerging Growth Technology Companies</description>
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		<title>Here Comes the Backlash to Japan’s Nuclear Disaster</title>
		<link>http://www.expansionmedia.net/blog/2011/03/15/here-comes-the-backlash-to-japan%e2%80%99s-nuclear-disaster/</link>
		<comments>http://www.expansionmedia.net/blog/2011/03/15/here-comes-the-backlash-to-japan%e2%80%99s-nuclear-disaster/#comments</comments>
		<pubDate>Tue, 15 Mar 2011 08:24:19 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Cleantech and Safetly]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=245</guid>
		<description><![CDATA[There’s a lot that will be gleaned over the coming weeks and months from Japan’s nuclear “disaster.” It’s a pretty big nuclear fail, on par with Three Mile Island (U.S., 1979), though at this point not yet a Chernobyl (Ukraine, 1986). It’s been at the front and center of global media and policy debates this [...]]]></description>
			<content:encoded><![CDATA[<p>There’s a lot that will be gleaned over the coming weeks and months  from Japan’s nuclear “disaster.” It’s a pretty big nuclear fail, on par  with <a href="http://www.world-nuclear.org/info/inf36.html">Three Mile Island</a> (U.S., 1979), though at this point not yet a <a href="http://www.world-nuclear.org/info/chernobyl/inf07.html">Chernobyl</a> (Ukraine, 1986). It’s been at the front and center of global media and  policy debates this weekend, and it’s an ongoing situation.</p>
<p>The latest is that <a href="http://www.ft.com/cms/s/0/e6600348-4dbb-11e0-85e4-00144feab49a.html?ftcamp=rss#axzz1GWbgk2md">Japanese authorities have reportedly said</a> there’s a significant chance the fuel rods have partially melted at two  of the reactors, and they are still fighting a full-blown meltdown (<a href="http://www.scientificamerican.com/article.cfm?id=fukushima-core">Scientific American has a detailed look</a> at just what went wrong after the earthquake and tsunami). The operator  of the reactors, Tokyo Electric Power Company (TEPCO), resorted to  pumping seawater into the reactors, which to <a href="http://www.reuters.com/article/2011/03/13/us-japan-quake-nuclear-seawater-idUSTRE72C40320110313">many in the industry sounds very much like a last-ditch, worrisome effort</a>. <a href="http://www.reuters.com/article/2011/03/12/us-japan-quake-idUSTRE72A0SS20110312">Reuters reported</a> 140,000 people have been evacuated from the area as a safety  precaution, and iodine is being readied to distributed to people in the  area to protect them  from radioactive exposure. We’ll soon see if the  disaster will get worse or better.</p>
<p><a href="http://gigaom.com/cleantech/here-comes-the-backlash-to-japans-nuclear-disaster/">Read more here.</a></p>
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		<title>Meet Us At Eilat-Eilot Renewable Energy Conference Wednesday February 23</title>
		<link>http://www.expansionmedia.net/blog/2011/02/22/meet-us-at-eilat-eilot-renewable-energy-conference-wednesday-february-23/</link>
		<comments>http://www.expansionmedia.net/blog/2011/02/22/meet-us-at-eilat-eilot-renewable-energy-conference-wednesday-february-23/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 19:54:53 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=239</guid>
		<description><![CDATA[We will be at the Eilat Eilot conference, the leading cleantech conference in Israel, on Wednesday February 23. David Goldman, our global communications director, will be speaking on a panel titled: The Role of the Media in Promoting Clean Agenda Energy. The panel will be at 3:25 pm in Laurence Hall, Herods Hotel. Karen Kloosterman, [...]]]></description>
			<content:encoded><![CDATA[<p>We will be at the <a href="http://www.eilatenergy.org/">Eilat Eilot conference</a>, the leading cleantech conference in Israel, on Wednesday February 23. David Goldman, our global communications director, will be speaking on a panel titled: The Role of the Media in Promoting Clean Agenda Energy. The panel will be at 3:25 pm in Laurence Hall, Herods Hotel.</p>
<p>Karen Kloosterman, from the Green Prophet, will moderate the panel, and she has a <a href="http://www.greenprophet.com/2011/02/eilat-energy-conference-4/">nice piece about the conference on the Green Prophet</a>:</p>
<blockquote><p>At least three Green Prophets will be at the <a href="http://www.greenprophet.com/2011/02/eilat-eilot-renewable-energy/">Eilat-Eilot Renewable Energy Conference tomorrow</a> in Eilat, Israel. Look for us talking excitedly to young start-up companies, and entrepreneurs, and catch Green Prophet’s editor Karin Kloosterman at a media seminar tomorrow afternoon, where with other media experts she’ll be talking about ways entrepreneurs can gain access to international media. She’ll be flying in for the day to report on the event.</p>
<p>Among those on the media panel will be Green Prophet’s friend <a href="http://www.greenprophet.com/2010/02/pr-clean-tech-public-relations/">David Goldman from Expansion Media</a>. He works with clean tech companies around the globe, showing them how to put their “green” face forward. Starting at 3:25 PM at Herod’s (Laurence Hall), meet Green Prophet at the seminar: The Role of the Media in Promoting Clean Agenda Energy. Meet us there to listen and network afterward.</p></blockquote>
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		<title>Where Cleantech and Poopie Collide</title>
		<link>http://www.expansionmedia.net/blog/2011/02/17/where-cleantech-and-poopie-collide/</link>
		<comments>http://www.expansionmedia.net/blog/2011/02/17/where-cleantech-and-poopie-collide/#comments</comments>
		<pubDate>Thu, 17 Feb 2011 14:39:48 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Cleantech]]></category>
		<category><![CDATA[sanitation]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=223</guid>
		<description><![CDATA[I remember when I was in NYC for some meetings and I met Jack Sim, founder of the World Toilet Organization in the lobby of a $100/night Manhattan hotel. I was reminded of Jack (who&#8217;s mission is to improve toilets and sanitation globally) recently when I came across Peepoole, a company created to develop, produce [...]]]></description>
			<content:encoded><![CDATA[<p>I remember when I was in NYC for some meetings and I met <a href="http://www.worldtoilet.org/aboutus3.asp">Jack Sim</a>, founder of the World Toilet Organization in the lobby of a $100/night Manhattan hotel.  I was reminded of Jack (who&#8217;s mission is to improve toilets and sanitation globally) recently when I came across <a href="http://www.peepoople.com/index.php">Peepoole</a>, a company created to develop, produce and distribute the Peepoo (pat.pend) sanitation solution. The mission of Peepoople is to provide universal access to dignified and hygienic sanitation. They were also written up in <a href="http://www.economist.com/node/16136260?story_id=16136260&#038;fsrc=rss">The Economist in the May 2010 issue</a>. Check out this video to see what I mean:</p>
<p><iframe title="YouTube video player" width="320" height="220" src="http://www.youtube.com/embed/Dp5_ySFsH9E" frameborder="0" allowfullscreen></iframe></p>
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		<title>ecoATM Raises $14.4M for eCycling Kiosks</title>
		<link>http://www.expansionmedia.net/blog/2011/02/17/ecoatm-raises-14-4m-for-ecycling-kiosks/</link>
		<comments>http://www.expansionmedia.net/blog/2011/02/17/ecoatm-raises-14-4m-for-ecycling-kiosks/#comments</comments>
		<pubDate>Thu, 17 Feb 2011 14:01:32 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=220</guid>
		<description><![CDATA[GigaOm&#8217;s Katie Fehrenbacher wrote an article today about a new very NoCal trend &#8211; the eco-ATM. I predict pickup in the Pacific Northwest (CA, WA, and OR) as well as Boston, Minneapolis, and Madison, WI). Outside of that, not sure&#8230;.. Will kiosks strategically placed in stores finally convince us all to recycle our gadgets and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2010/04/ecoatmimage4.jpg"><img alt="" src="http://gigaom2.files.wordpress.com/2010/04/ecoatmimage4.jpg" title="ecoATM" class="alignnone" width="135" height="220" /></a>GigaOm&#8217;s Katie Fehrenbacher wrote an article today about a new very NoCal trend &#8211; the eco-ATM.  I predict pickup in the Pacific Northwest (CA, WA, and OR) as well as Boston, Minneapolis, and Madison, WI).  Outside of that, not sure&#8230;..</p>
<p>Will kiosks strategically placed in stores finally convince us all to recycle our gadgets and cell phones? Startup ecoATM (a Green:Net 2010 launchpad company) and its investors think so; on Wednesday, ecoATM announced it has raised a Series A round of $14.4 million in funding from kiosk giant Coinstar, Oakland, Calif.-based venture capital firm Claremont Creek Ventures, and venture debt from Silicon Valley Bank (SVB).</p>
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		<title>Waste water to energy</title>
		<link>http://www.expansionmedia.net/blog/2011/02/16/214/</link>
		<comments>http://www.expansionmedia.net/blog/2011/02/16/214/#comments</comments>
		<pubDate>Wed, 16 Feb 2011 14:35:12 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=214</guid>
		<description><![CDATA[Capturing Energy Riches from Our Waste Stream Park Spark Project provides anaerobic digester, where dog waste is converted methane, a burnable fuel for this gas light. Photo: Park Spark Project Times change, thankfully. Instead of thinking first about how to get rid of waste, more people are now asking how they might put parts of [...]]]></description>
			<content:encoded><![CDATA[<p>Capturing Energy Riches from Our Waste Stream</p>
<p><a href="http://c1.greenbuildingelements.com/files/2011/02/Spark-Park-mazzaotta-Picture-2.png"><img alt="" src="http://c1.greenbuildingelements.com/files/2011/02/Spark-Park-mazzaotta-Picture-2.png" class="aligncenter" width="330" height="120" /></a></p>
<p>Park Spark Project provides anaerobic digester, where dog waste is converted methane, a burnable fuel for this gas light. Photo: Park Spark Project</p>
<p>Times change, thankfully. Instead of thinking first about how to get rid of waste, more people are now asking how they might put parts of the waste stream to use.</p>
<p>Some landfills now capture methane to power massive generators that feed electricity to the grid; a California company makes biodegradable plastic from organic waste without using petroleum. The list of companies and people involved in promising and innovative work continues to grow.</p>
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		<title>Pay as You Go GeoThermal</title>
		<link>http://www.expansionmedia.net/blog/2011/02/15/pay-as-you-go-geothermal/</link>
		<comments>http://www.expansionmedia.net/blog/2011/02/15/pay-as-you-go-geothermal/#comments</comments>
		<pubDate>Tue, 15 Feb 2011 07:25:03 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=202</guid>
		<description><![CDATA[New Hampshire-based geothermal ground heat exchange company LVestus Energy has just begun a Geo Thermal Purchase Agreement (GeoTPA) program that makes green, geothermal energy a cost-effective way to heat or cool a commercial facility – for no upfront money – the same way that you can buy solar power. Its GeoTPA is the same idea [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" title="Kilowatt-Hour Plan" src="http://cleantechnica.com/files/2011/02/LVestas_Energy.jpg" alt="" width="500" height="460" /></p>
<p>New Hampshire-based geothermal ground heat exchange company LVestus Energy has just begun a Geo Thermal Purchase Agreement (GeoTPA) program that makes green, geothermal energy a cost-effective way to heat or cool a commercial facility – for no upfront money – the same way that you can buy solar power.</p>
<p>Its GeoTPA is the same idea as the Power Purchase Agreements (PPAs) that turned solar power into a commodity in the nine or so states that have allowed solar companies to compete with electric utilities, by selling you just the power (off your roof) hour by hour.</p>
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		<title>The Rebranding of Cleantech</title>
		<link>http://www.expansionmedia.net/blog/2011/02/14/the-rebranding-of-cleantech/</link>
		<comments>http://www.expansionmedia.net/blog/2011/02/14/the-rebranding-of-cleantech/#comments</comments>
		<pubDate>Mon, 14 Feb 2011 06:38:03 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=194</guid>
		<description><![CDATA[A new movie on climate change, called Carbon Nation, debuts this week. It’s positioned as the anti-Al Gore climate change movie. Basically, you don’t have to believe in the science of climate change to watch the movie and want to support clean power and greener transportation.]]></description>
			<content:encoded><![CDATA[<p>As we have mentioned in earlier posts, climate change has been a polarizing message that lacks a broad appeal, and despite our belief that the science is there to back it up, many just won&#8217;t go there.  Check out this <a href="http://gigaom.com/cleantech/climate-as-the-new-dirty-word/">article </a>in earth2tech that discusses the need for a new message and features a new documentary called &#8220;Carbon Nation.&#8221;</p>
<p><object width="500" height="306"><param name="movie" value="http://www.youtube.com/e/eLs73KJI36w"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/e/eLs73KJI36w" type="application/x-shockwave-flash" width="500" height="306" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>Electric Automotive Sector Will Make This World a Better Place</title>
		<link>http://www.expansionmedia.net/blog/2010/12/13/electric-automotive-sector-will-make-this-world-a-better-place/</link>
		<comments>http://www.expansionmedia.net/blog/2010/12/13/electric-automotive-sector-will-make-this-world-a-better-place/#comments</comments>
		<pubDate>Mon, 13 Dec 2010 14:08:25 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Electric Automotive]]></category>
		<category><![CDATA[Electric Cars]]></category>
		<category><![CDATA[Better Place]]></category>
		<category><![CDATA[Electric car]]></category>
		<category><![CDATA[Electriv Vehicle]]></category>
		<category><![CDATA[ETV Motors]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=175</guid>
		<description><![CDATA[I can not speak for everyone, but there is a vast majority out there who is interested in the electric automotive sector. However, we have not seen much growth in this sector. Is it because the companies are not organized enough to support the customer demand? There is one company out there who is grabbing the [...]]]></description>
			<content:encoded><![CDATA[<p>I can not speak for everyone, but there is a vast majority out there who is interested in the electric automotive sector. However, we have not seen much growth in this sector. Is it because the companies are not organized enough to support the customer demand? There is one company out there who is grabbing the bull by it&#8217;s horns and doing something about it. That company is called <a href="http://www.betterplace.com/" target="_blank">Better Place electric car company</a>.</p>
<p>Better Place electric car company has their technology centered around cars being produced by the French automobile giant Renault-Nissan. You might even see them on the road in 2011. They are accelerating the global transition to sustainable transportation. As good as this sounds, there are those who seem to be angered with the company already. Some find them monopolizing in some places. Israel, as an example, has &#8220;favored&#8221; them as the electric car company of choice.</p>
<p>This view may all change with the help of another company, <a href="http://www.etvmotors.com/" target="_blank">ETV Motors</a>. The company just announced a radically new concept to extend the range of  the lithium ion  battery cell packs that will be fueling these cars. They are  developing a unique micro- turbine device that will be able to extend the range of  the battery cell packs to up to twice the present driving range of 130 -160 km. ETV&#8217;s COO said, &#8220;the micro turbine device will be able to “create electricity while driving.” I don&#8217;t know about you, but that blows me away! The turbine utilizes a specially series of rotary blades, which will be located at the rear of the car’s undercarriage and will provide power by a rotating “universal joint” to the battery pack in the center of the car.</p>
<p>Watch this video below to learn more about ETV Motors. I would love to hear your comments. Shoot me your thoughts <a href="http://twitter.com/expansionmedia" target="_blank">@ExpansionMedia</a>.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/kR6SeLkQbmw" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/kR6SeLkQbmw"> </embed></object></p>
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		<title>OnGreen Raises $1.4 Million in Series A Investment</title>
		<link>http://www.expansionmedia.net/blog/2010/11/11/ongreen-raises-1-4-million-in-series-a-investment/</link>
		<comments>http://www.expansionmedia.net/blog/2010/11/11/ongreen-raises-1-4-million-in-series-a-investment/#comments</comments>
		<pubDate>Thu, 11 Nov 2010 19:42:27 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[OnGreen Professional Networking Website]]></category>
		<category><![CDATA[clean tech]]></category>
		<category><![CDATA[Cleantech]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[OnGreen]]></category>
		<category><![CDATA[professional networking website]]></category>
		<category><![CDATA[Venture capitalist]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=29</guid>
		<description><![CDATA[OnGreen, a professional networking website that aims to serve as a platform for both cleantech entrepreneurs and potential investors, has raised a $1.4 million series A investment of its own from a jointly owned fund between Blue Marble Ventures in Los Angeles, and China Southern Hong Kong Investment in Shanghai. OnGreen is based in California. [...]]]></description>
			<content:encoded><![CDATA[<p>OnGreen, a professional networking website that aims to serve as a platform for both cleantech entrepreneurs and potential investors, has raised a $1.4 million series A investment of its own from a jointly owned fund between Blue Marble Ventures in Los Angeles, and China Southern Hong Kong Investment in Shanghai. OnGreen is based in California.</p>
<p>Since its launch, last July, more than 300 entrepreneurs, in more than 35 countries have used OnGreen.com. The company, which describes itself as the “LinkedIn” of cleantech investing, lets investors review business plans and then, if they are interested contact the plan’s author to potentially back the venture.</p>
<p>OnGreen plans to generate revenue through advertizing, lead generation, events, research and other connection services.</p>
<p>With cleantech investing on the decline and early stage cleantech funding taking the biggest hit in a tight year of investments, cleantech entrepreneurs certainly need all the help they can get. I praise the founders of OnGreen for creating this network. Let us  hope that they are successful. We need to live in a cleaner, &#8220;greener&#8221; world. Let the networking begin.</p>
<p style="text-align: center;"><a href="http://www.ongreen.com/" target="_blank"><img class="aligncenter size-full wp-image-168" title="OG" src="http://www.expansionmedia.net/blog/http://www.expansionmedia.net/blog/wp-content/uploads/2010/11/OG.png" alt="" width="254" height="109" /></a></p>
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		<title>Electric Taxis are Coming to San Francisco</title>
		<link>http://www.expansionmedia.net/blog/2010/10/28/electric-taxis-are-coming-to-san-francisco/</link>
		<comments>http://www.expansionmedia.net/blog/2010/10/28/electric-taxis-are-coming-to-san-francisco/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 17:37:58 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Electric Cars]]></category>
		<category><![CDATA[Australia]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Denmark]]></category>
		<category><![CDATA[Electric Taxi]]></category>
		<category><![CDATA[Israel]]></category>
		<category><![CDATA[San Fransisco]]></category>
		<category><![CDATA[Taxi]]></category>

		<guid isPermaLink="false">http://www.expansionmedia.net/blog/?p=97</guid>
		<description><![CDATA[San Fransisco is going green in their mass transit. Better Place has just been awarded a contract that will allow it to bring its electric taxis and battery switching stations to the San Francisco Bay area in 2011. Better place has the support from the U.S. Department of Transportation via the Metropolitan Transportation Commission. San Francisco and [...]]]></description>
			<content:encoded><![CDATA[<p>San Fransisco is going green in their mass transit. <a href="http://www.betterplace.com/" target="_blank">Better Place</a> has just been awarded a contract that will allow it to bring its electric taxis and battery switching stations to the San Francisco Bay area in 2011. Better place has the support from the U.S. Department of Transportation via the Metropolitan Transportation Commission. San Francisco and San Jose will further cement the region’s position as the “EV Capital of the U.S.” This $6.9 million, three-year project will result in 61 electric-drive taxi cabs and four stations where depleted batteries can be swapped in for fresh ones.</p>
<p style="text-align: center;"><a href="http://www.expansionmedia.net/blog/http://www.expansionmedia.net/blog/wp-content/uploads/2010/10/Bp1.jpg"><img class="aligncenter size-medium wp-image-98" title="Bp1" src="http://www.expansionmedia.net/blog/http://www.expansionmedia.net/blog/wp-content/uploads/2010/10/Bp1-300x180.jpg" alt="" width="300" height="180" /></a></p>
<p>Better Place has been successfully operating an EV taxi program in Tokyo, supported by the Japanese government. The pilot project began on April 26, in cooperation with Nihon Kotsu Co., Tokyo’s largest taxi operator, and focuses on the feasibility of an automated battery switch process as means for taxis to have instant, zero-emission, range extension. In the first 90 days of the trial, the EV taxis drove over 25,000 miles using battery switch as the primary means of “instant charge” or range extension.</p>
<p style="text-align: center;"><a href="http://www.expansionmedia.net/blog/http://www.expansionmedia.net/blog/wp-content/uploads/2010/10/bp2.jpg"><img class="aligncenter size-medium wp-image-99" title="bp2" src="http://www.expansionmedia.net/blog/http://www.expansionmedia.net/blog/wp-content/uploads/2010/10/bp2-300x188.jpg" alt="" width="300" height="188" /></a></p>
<p>Better Place remains on-track in developing and deploying countrywide networks of charging and battery-switching infrastructure in its first two markets, Israel and Denmark, for commercial launch in late 2011. Better Place will begin its initial network deployment in Canberra, Australia in late 2011 as part of a nationwide infrastructure roll out.</p>
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